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Article and Tutorial

Online Marketing Strategies for a Tight Budget

1. Get endorsed by a local celebrity.
Many business owners dream of having their product or service endorsed by a global celebrity. But instead of trying to get a superstar to support your business, try seeking out a local celebrity instead.

Who exactly are local celebrities? These are people your local paper is writing about -- perhaps an "unsung hero" such as a teacher or a resident who's doing something positive and newsworthy. Since they're in your neighborhood, these people should be relativel...

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What to Do When Your Boss Is Younger Than You

By Catherine Conlan
Monster Contributing Writer

There are always going to be challenges associated with generational differences in the workplace, but some people find dealing with a younger boss to be especially difficult. If you’re older than your boss, here are some things you should keep in mind.

Show Some Respect
One of the most important things to remember when your boss is younger than you is to show respect, says Robin Throckmorton, president of Strategic HR Inc. “While he or she may be younger, they wouldn’t be in this role if someone didn’t feel they had a lot to offer the role, even if you disagree.”

While it can be easy to think, “my kids are younger than you” or “before you were even born, we…” Throckmorton says if you show respect for your boss, you’ll get it in return.

Be Flexible and Cooperative
Keeping an open mind and staying flexible about how things get done at the office are important when there’s an age difference between you and your boss, says Paul Bernard of Paul Bernard and Associates. “For example, you may be used to a lot of face-to-face meeting time, but your boss may prefer to handle a lot of his communications via text or instant messenger,” he says.

“Don't balk at this -- you'll come across as stubborn and old-fashioned. Instead, try to align yourself as best you can with your boss's management style. You might find that there are some real advantages to doing things differently.”

Bernard then recommends trying to figure out how you can complement your boss' strengths. “Your boss may be a mobile content maven but might need help navigating office politics or be able to use some historical context about your company and how things are typically done. If you can find a way to make your younger boss more successful, yo...
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গুগলে চাকরি পেতে পরীক্ষায় বেশি জিপিএ থাকতে হবে, এ ধারণা করা ঠিক নয়। গুগলে চাকরি পেতে জিপিএ কিংবা পরীক্ষায় খুব ভালো নম্বর পাওয়ার বিষয়টির তেমন কোনো গুরুত্বই নেই। কারণ পরীক্ষার ফল দেখে কারও সম্পর্কে ধারণা করা যায় না-এ কথাগুলো নিউইয়র্ক টাইমসকে এক সাক্ষাত্কারে জানিয়েছেন গুগলের মানবসম্পদ বিভাগের ভাইস প্রেসিডেন্ট লাজলো বক।

লাজলোর মতে, ধীরে ধীরে প্রচলিত শিক্ষাগত যোগ্যতা হিসেবে বিশ্ববিদ্যালয় বা কোনো প্রাতিষ্ঠানিক ডিগ্রি ছাড়া গুগলকর্মীর সংখ্যা বাড়ছে। গুগলের কিছু কিছু টিমে ১৪ শতাংশ কর্মীর প্রাতিষ্ঠানিক কোনো ডিগ্রি নেই। এ অবস্থায় অনেকেই জিজ্ঞাসা করেন গুগলের মতো প্রতিষ্ঠানে প্রাতিষ্ঠানিক শিক্ষার গুরুত্ব না থাকলে চাকরি মিলবে কীভাবে? এ বিষয়ে লাজলো বকের মুখ থেকেই আমরা শুনব গুগলে চাকরি পাওয়ার শর্তগুলো।

‘আমাকে ভুল বুঝবেন না’ লাজলো শুরু করেন এভা...
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